What Augmented Reality (AR) Meaning, Applications & Example
An interactive experience that enhances the real world with computer-generated information.
What is Augmented Reality (AR)?
Augmented Reality (AR) is a technology that overlays digital information, such as images, sounds, or other data, onto the real world, enhancing the user’s perception of their environment. AR is often experienced through devices like smartphones, tablets, and smart glasses.
Types of Augmented Reality
- Marker-Based AR: Uses physical markers, like QR codes, to trigger and position digital content.
- Markerless AR: Relies on sensors, GPS, and other data to place digital content in real-world environments.
- Projection-Based AR: Projects digital images onto surfaces, allowing for interactive experiences without screens.
Applications of Augmented Reality
- Gaming: AR enhances gaming experiences by blending virtual characters and objects with the real world.
- Education: AR offers interactive learning by visualizing complex concepts, such as anatomy or architecture.
- Retail: Allows customers to preview products in their own space, such as virtually placing furniture in a room.
Example of Augmented Reality
An example of AR is Pokemon GO, a mobile game that uses markerless AR to allow players to find and capture virtual creatures in real-world locations.